Advertising & promotions managers

Detailed Occupation

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2021 Workforce

57.8k

Average Age

39.2

Estimated Job Growth

−1.05%

10-year projection

Average Salary

$97,105

Average Male Salary

$116,723

Average Female Salary

$81,657

About

Advertising & promotions managers are most often employed by the Advertising, public relations & related services industry. The average yearly wage for Advertising & promotions managers was $97,105 in 2021.

The locations that employ the most Advertising & promotions managers are Greenpoint & Williamsburg PUMA, NY, Chinatown & Lower East Side PUMA, NY, and Lake View & Lincoln Park PUMA, IL. The locations with a relatively high concentration of Advertising & promotions managers are Chinatown & Lower East Side PUMA, NY, Greenpoint & Williamsburg PUMA, NY, and Loveland, Montgomery Cities & Forestville PUMA, OH.

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Employment

Employment and salary information for the Advertising & promotions managers workforce. Advertising & promotions managers workforce in 2021 was 57,796 people, of which 55.9% were women and 44.1% were men. Advertising & promotions managers are paid most in San Rafael (South), Mill Valley & Sausalito Cities PUMA, CA but are relatively concentrated in Chinatown & Lower East Side PUMA, NY.

Employment Over Time

Metric

Grouping

25,461

Male Workforce

± 3.92k

32,335

Female Workforce

± 4.41k

The Advertising & promotions managers workforce in 2021 was 57,796 people (55.9% women and 44.1% men). This implies an average annual growth of 14.5% between 2014 (50,458) and 2021 (57,796).

Employment by Location

Level

Metric

This map shows the states in the United States shaded by average wage for Advertising & promotions managers.

During 2021, the states that concentrated the best average annual wage were New York ($122,501), New Jersey ($122,459), and Illinois ($122,294).

Yearly Wage Ranking

$97,105

AVERAGE WAGE

#58 in the ranking (2021)

$59,596

NATIONAL AVERAGE WAGE

For all occupations across the US

In 2021, Advertising & promotions managers earned an average of $97,105, $37,509 more than the average national salary of $59,596

The graph shows the ranking of Advertising & promotions managers in relation to all Detailed Occupation in 2021.

Wage Distribution

Gender

0.41

WAGE GINI

In 2021, Advertising & promotions managers had a wage GINI coefficient of 0.41, which is lower than the national average of 0.478. In other words, wages are distributed more evenly for Advertising & promotions managers (shown in red) than for the overall labor force (shown in gray).

The graphic shows the distribution of average salaries by buckets for Advertising & promotions managers compared to the entire workforce in the country.

Industry

Information on the industries that employ Advertising & promotions managers and on wages for those in the field. Advertising, public relations & related services is the industry that employs the most Advertising & promotions managers, both by share and by number, though the highest paid industry for Advertising & promotions managers, by average wage, is Promoters of performing arts, sports, and similar events, agents and managers for artists, athletes, entertainers, and other public figures ($226,538).

Occupations by Industries

Metric

Value

57.8k

2021 Workforce

± 5,901

9.48%

1 YEAR GROWTH

± 13.5%

This graphic shows the share of Advertising & promotions managers employed by various industries. Advertising, public relations & related services employs the largest share of Advertising & promotions managers at 88.7%, followed by Newspaper publishers with 6.2% and Broadcasting (except internet) with 5.13%.

Diversity

Demographic information on Advertising & promotions managers in the US. The workforce of Advertising & promotions managers in 2021 was 57,796 people, with 55.9% woman, and 44.1% men. The average age of male Advertising & promotions managers in the workforce is 41.1 and of female Advertising & promotions managers is 37.8, and the most common race/ethnicity for Advertising & promotions managers is White.

Gender and Age

Metric

The workforce of Advertising & promotions managers in 2021 was 57,796 people, with 55.9% woman, and 44.1% men.

The age ranges that concentrated the largest workforce were 25 to 29 years (10,220 people), 30 to 34 years (9,476 people), and 35 to 39 years (8,030 people). Among them they concentrated 48.3% of the total workforce.

Ethnicity

Gender

In 2021, 8.88% of Advertising & promotions managers workers were Hispanic and 91.1% non-Hispanic.

The treemap shows the distribution of Hispanic workers according to their origin, highlighting Mexican (62.3%), Puerto Rican (23.3)%, and Cuban (14.4)%

You can review this information by gender using the selectors above.

Races

In 2021, 83.9% of the Advertising & promotions managers workforce were White, of which 57.1% were women and 42.9% men. Other races that concentrated a significant number of workers were Asian (5.01%) and Black (4.47%).

Education & Skills

Data on higher education choices for Advertising & promotions managers from The Department of Education and Census Bureau. The most common major for Advertising & promotions managers is Communications but the most specialized major according to RCA in 2021 were Communications.

Among the necessary skills for Advertising & promotions managers, Active Listening stands, but the revealed comparative advantage (RCA) shows that Advertising & promotions managers need more than the average amount of Management of Financial Resources.

Majors

ACS PUMS data only shows the major for bachelor's degrees. However, we can filter the data based on highest degree obtained.

Type of Majors

Degree

The most common majors achieved by Advertising & promotions managers in 2021 (counting all academic degrees) were Communications (13,610 people), Business (11,627 people), and Visual & Performing Arts (4,118 people).

You can review this information for different academic grades by modifying the option selected in the selector above.

Education Levels

Metric

The main educational levels achieved by the Advertising & promotions managers workers were Bachelors Degree (36,992 people), Graduate Degree (8,554 people), and Some college (5,486 people).

The graphic shows the Advertising & promotions managers workforce by gender and educational level.

Skills

Chart

Value

Data on the critical and distinctive skills necessary for Advertising & promotions managers from the Bureau of Labor Statistics. Advertising & promotions managers need many skills, but most especially Active Listening, Speaking, Critical Thinking.

Projections

Projections on job growth for Advertising and Promotions Managers from the Bureau of Labor Statistics. The 10-year national workforce is projected to grow 3.71%, but Advertising and Promotions Managers are expected to see a growth of −1.05% over the same period. This occupation is expected to grow less than the national average.

Job Growth

For growth projections, the closest comparible industry reported by the Bureau of Labor Statistics is Advertising and Promotions Managers.

−1.05%

Estimated Job Growth

10-year Projection

3.71%

National Growth

10-year Projection

This line chart shows the projected 10-year growth in the number of jobs for Advertising & promotions managers. This profession is expected to grow less than than 3.71%, the average rate of national job growth.