Appleton, WI

Census Place

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2021 Population

74,752

1.17% 1-year growth

US Senator

Ron Johnson

Republican Party

US Senator

Tammy Baldwin

Democratic Party

2021 Median Age

36.5

0% 1-year change

2021 Poverty Rate

9.57%

6.97% 1-year decrease

2021 Median Household Income

$68,364

11.2% 1-year growth

2021 Median Property Value

$165,900

5.2% 1-year growth

2021 Employed Population

39,998

3.25% 1-year growth

About

In 2021, Appleton, WI had a population of 74.8k people with a median age of 36.5 and a median household income of $68,364. Between 2020 and 2021 the population of Appleton, WI grew from 73,891 to 74,752, a 1.17% increase and its median household income grew from $61,475 to $68,364, a 11.2% increase.

The 5 largest ethnic groups in Appleton, WI are White (Non-Hispanic) (79.9%), Asian (Non-Hispanic) (7.23%), Black or African American (Non-Hispanic) (3%), Two+ (Non-Hispanic) (2.96%), and White (Hispanic) (2.64%).

None of the households in Appleton, WI reported speaking a non-English language at home as their primary shared language. This does not consider the potential multi-lingual nature of households, but only the primary self-reported language spoken by all members of the household.

97.5% of the residents in Appleton, WI are U.S. citizens.

The largest universities in Appleton, WI are Lawrence University (352 degrees awarded in 2021).

In 2021, the median property value in Appleton, WI was $165,900, and the homeownership rate was 66.9%.

Most people in Appleton, WI drove alone to work, and the average commute time was 19.5 minutes. The average car ownership in Appleton, WI was 2 cars per household.

United States Wisconsin Calumet County, WI Outagamie County, WI Winnebago County, WI Appleton, WI Oshkosh-Neenah, WI Fond du Lac & Calumet Counties PUMA, WI Outagamie County PUMA, WI Winnebago County PUMA, WI

Population & Diversity

Appleton, WI is home to a population of 74.8k people, from which 97.5% are citizens. As of 2021, 6.55% of Appleton, WI residents were born outside of the country (4.9k people).

In 2021, there were 11.1 times more White (Non-Hispanic) residents (59.8k people) in Appleton, WI than any other race or ethnicity. There were 5.4k Asian (Non-Hispanic) and 2.24k Black or African American (Non-Hispanic) residents, the second and third most common ethnic groups.

Population & Diversity

Citizenship

97.5%

2021 Citizenship

97.4%

2020 Citizenship

As of 2021, 97.5% of Appleton, WI residents were US citizens, which is higher than the national average of 93.4%. In 2020, the percentage of US citizens in Appleton, WI was 97.4%, meaning that the rate of citizenship has been increasing.

The following chart shows US citizenship percentages in Appleton, WI compared to that of it's neighboring and parent geographies.

Diversity

Race and Ethnicity

The 3 largest ethnic groups in Appleton, WI

White (Non-Hispanic)
59.8k ± 939
Asian (Non-Hispanic)
5.4k ± 594
Black or African American (Non-Hispanic)
2.24k ± 405

6.38%

Hispanic Population

4.77k people

6.38% of the people in Appleton, WI are hispanic (4.77k people).

The following chart shows the 7 races represented in Appleton, WI as a share of the total population.

Global Diversity

The PUMS dataset is not available at the Place level, so we are showing data for Wisconsin.

Most Common Origin

Mexico
83,507 ± 7,044 people
India
24,549 ± 3,839 people
China
15,404 ± 3,043 people

In 2021, the most common birthplace for the foreign-born residents of Wisconsin was Mexico, the natal country of 83,507 Wisconsin residents, followed by India with 24,549 and China with 15,404.

Foreign-Born Population

6.55%

2021 Foreign-Born Population

4.9k people

6.36%

2020 Foreign-Born Population

4.7k people

As of 2021, 6.55% of Appleton, WI residents (4.9k people) were born outside of the United States, which is lower than the national average of 13.6%. In 2020, the percentage of foreign-born citizens in Appleton, WI was 6.36%, meaning that the rate has been increasing.

The following chart shows the percentage of foreign-born residents in Appleton, WI compared to that of it's neighboring and parent geographies.

Military

Veterans

Most Common Service Period

Vietnam
1,149 ± 219
Gulf War (2001-)
602 ± 179
Gulf War (1990s)
472 ± 158

Appleton, WI has a large population of military personnel who served in Vietnam, 1.91 times greater than any other conflict.

Economy

The economy of Appleton, WI employs 40k people. The largest industries in Appleton, WI are Manufacturing (8,544 people), Health Care & Social Assistance (5,191 people), and Retail Trade (4,419 people), and the highest paying industries are Utilities ($104,038), Agriculture, Forestry, Fishing & Hunting, & Mining ($60,313), and Agriculture, Forestry, Fishing & Hunting ($59,306).

Males in Wisconsin have an average income that is 1.33 times higher than the average income of females, which is $53,441. The income inequality in Wisconsin (measured using the Gini index) is 0.443, which is lower than than the national average.

Employment

Occupations

40k

2021 Value

± 1,381

3.25%

1 Year growth

± 4.7%

From 2020 to 2021, employment in Appleton, WI grew at a rate of 3.25%, from 38.7k employees to 40k employees.

The most common job groups, by number of people living in Appleton, WI, are Production Occupations (4,696 people), Office & Administrative Support Occupations (4,582 people), and Management Occupations (3,829 people). This chart illustrates the share breakdown of the primary jobs held by residents of Appleton, WI.

Unemployment Insurance Claims

Data is only available at the state level. Showing data for false.

This chart shows weekly unemployment insurance claims in Wisconsin (not-seasonally adjusted) compared with the four states with the most similar impact.

The most recent data point uses Advance State Claims data, which can be revised in subsequent weeks.

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Industries

Employment by Industries

40k

2021 Value

± 1,381

3.25%

1 Year growth

± 4.7%

From 2020 to 2021, employment in Appleton, WI grew at a rate of 3.25%, from 38.7k employees to 40k employees.

The most common employment sectors for those who live in Appleton, WI, are Manufacturing (8,544 people), Health Care & Social Assistance (5,191 people), and Retail Trade (4,419 people). This chart shows the share breakdown of the primary industries for residents of Appleton, WI, though some of these residents may live in Appleton, WI and work somewhere else. Census data is tagged to a residential address, not a work address.

Median Earnings by Industry

$46,647

Median earning men ± $1,587

$34,555

Median earning women ± $1,108

The industries with the best median earnings for men in 2021 are Public Administration ($66,354), Agriculture, Forestry, Fishing & Hunting, & Mining ($58,889), and Finance & Insurance, & Real Estate & Rental & Leasing ($57,813).

The industries with the best median earnings for women in 2021 are Agriculture, Forestry, Fishing & Hunting, & Mining ($66,477), Finance & Insurance, & Real Estate & Rental & Leasing ($47,108), and Information ($47,019).

Employment by Industry Sector

Data is only available at the state level. Showing data for false.

Y-Axis

2.75%

Year-over-year growth

Employment change between February 2022 and February 2023

As of February 2023, there are 155M people employed in Wisconsin. This represents a 2.75% increase in employment when compared to February 2022.

The following chart shows monthly employment numbers for each industry sector in Wisconsin.

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Domestic Trade

Domestic Production & Consumption

Domestic production and consumption consists of products and services shipped from Wisconsin to other states, or from other states to Wisconsin.

Top Domestic Production in Dollars

In 2020, the top outbound Wisconsin product (by dollars) was Other foodstuffs with $43.6B, followed by Mixed freight ($37.7B) and Machinery ($34.3B).

The following chart shows the share of these products in relation to all outbound Wisconsin products.

Domestic Trade Growth

Showing data for Wisconsin.

$348B

2020 Value in Wisconsin

$614B

Projected 2050 Value in Wisconsin

76.2% growth

In 2020, total outbound Wisconsin trade was $348B. This is expected to increase 76.2% to $614B by 2050.

The following chart shows how the domestic outbound Wisconsin trade is projected to change in comparison to its neighboring states.

Interstate Trade

Interstate trade consists of products and services shipped from Wisconsin to other states, or from other states to Wisconsin.

Most Common Trade Partners

Illinois
$35.8B
Minnesota
$17.7B
Michigan
$15.4B

In 2020, the top outbound Wisconsin domestic partner for goods and services (by dollars) was Illinois with $35.8B, followed by Minnesota with $17.7B and Michigan and $15.4B.

The following map shows the amount of trade that Wisconsin shares with each state (excluding itself).

Civics

In the 2020 presidential election, the popular vote in Wisconsin went to Joseph R Biden Jr. with 49.4% of the vote. The runner-up was Donald J. Trump (48.8%), followed by Jo Jorgensen (1.17%).

Ron Johnson and Tammy Baldwin are the senators currently representing the state of Wisconsin. In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

Wisconsin is currently represented by 8 members in the U.S. house, and members of the House of Representives are elected to 2-year terms.

Presidential Elections

Presidential Popular Vote Over Time

Voting results are not available for Appleton, WI. Showing the available data for Wisconsin.

2020 Election Results

Joseph R Biden Jr. (49.4%)
Democratic Party
Donald J. Trump (48.8%)
Republican Party
Jo Jorgensen (1.17%)
Independent Party

In the 2020 presidential election, the popular vote in Wisconsin went to Joseph R Biden Jr. with 49.4% of the vote. The runner-up was Donald J. Trump (48.8%), followed by Jo Jorgensen (1.17%).

The following chart shows the popular vote results in Wisconsin for each registered party from 1976 to 2020.

Senator Elections

US Senators from Wisconsin

Senatorial voting results are only available at the state level. Showing data for Wisconsin.

Ron Johnson

Senator from Wisconsin

Assumed office on January 3, 2011

Tammy Baldwin

Senator from Wisconsin

Assumed office on January 3, 2013

Ron Johnson and Tammy Baldwin are the senators currently representing Wisconsin.

In the United States, senators are elected to 6-year terms with the terms for individual senators staggered.

The following chart shows elected senators in Wisconsin over time, excluding special elections, colored by their political party.

US Representative Elections

US Representatives from Wisconsin

Wisconsin is currently represented by 8 members in the U.S. house.

Members of the House of Representives are elected to 2-year terms, and the following chart shows the how the members for Wisconsin have changed over time starting in 2008.

Education

In 2021, universities in Appleton, WI awarded 352 degrees. The student population of Appleton, WI in 2021 is skewed towards women, with 679 male students and 804 female students.

Most students graduating from Universities in Appleton, WI are White (217 and 69.6%), followed by Hispanic or Latino (36 and 11.5%), Black or African American (29 and 9.29%), and Asian (14 and 4.49%).

The largest universities in Appleton, WI by number of degrees awarded are Lawrence University (352 and 100%).

The most popular majors in Appleton, WI are General Music Performance (41 and 11.6%), General Psychology (27 and 7.67%), and General English Language & Literature (21 and 5.97%).

The median tuition cost in Appleton, WI for private four year colleges is $52,101.

Admissions & Enrollments

Applicants, Admissions & Enrolled

University

Measure

In 2021 in Appleton, WI, the percentage of applicants admitted was 75%, while the percentage of admitted who enrolled was 18.4%. The number of students enrolled in 2021 was 1,483 (45.8% men and 54.2% women).

The line chart shows the evolution of the percentage of applicants admitted, admitted who enrolled or the number of students enrolled according to the option selected in the upper button.

Enrollments by Gender and Races

Universities

In 2021 there were 1,483 students enrolled in Appleton, WI, 45.8% men and 54.2% women.

By race, the largest number of students enrolled was concentrated in White with 885 records, of which 55.5% were women and 44.5% men.

Completions

Concentrations

Most Common

General Music Performance
41 degree-majors awarded
General Psychology
27 degree-majors awarded
General English Language & Literature
21 degree-majors awarded

In 2021, the most common concentation for Bachelors Degree recipients in Appleton, WI was General Music Performance with 41 degrees awarded.

This visualization illustrates the percentage of students graduating with a Bachelors Degree from schools in Appleton, WI according to their major.

Universities

Gender

Race

Lawrence University

Largest Universities by degrees awarded

352 degrees awarded

In 2021, the institution with the largest number of graduating students was Lawrence University with 352 degrees awarded.

Student Diversity

University

In 2021, 150 men were awarded degrees from institutions in Appleton, WI, which is 0.743 times less than the 202 female students who received degrees in the same year.

In 2021 the most common race/ethnicity group awarded degrees at institutions was White students. These 217 degrees mean that there were 6.03 times more degrees awarded to White students then the next closest race/ethnicity group, Hispanic or Latino, with 36 degrees awarded.

Awarded Degrees over Time

The graph shows the evolution of awarded degrees by degrees. Under the paragraphs, the average number of awarded degrees by university in each degree is shown.

Tuition

Average Net Price by Sector

Universities

Private not-for-profit, 4-year or above ($52,101) is the sector with the highest median state tuition in 2021.

Private not-for-profit, 4-year or above ($300) is the sector with the highest median state fee in 2021.

Private not-for-profit, 4-year or above ($900) is the sector with the highest average net price of books and supplies.

The graph shows the average net price by sector and year.

Working Population

Educational Pyramid

Data is only available at the state level. Showing data for Wisconsin.

Measure

In 2021, 0.664% of men over 25 years of age had not completed any academic degree (no schooling), while 0.589% of women were in the same situation.

This visualization shows the gender distribution of the population according to the academic level reached.

Educational Attainment

Data is only available at the state level. Showing data for Wisconsin.

Race

The most common educational levels obtained by the working population in 2021 were High School or Equivalent (1.4M), Some college (1.03M), and Bachelors Degree (900k).

This visualization illustrates the percentage distribution of the population according to the highest educational level reached. You can filter the data by race by using the selector above.

Housing & Living

The median property value in Appleton, WI was $165,900 in 2021, which is 0.677 times smaller than the national average of $244,900. Between 2020 and 2021 the median property value increased from $157,700 to $165,900, a 5.2% increase. The homeownership rate in Appleton, WI is 66.9%, which is approximately the same as the national average of 64.6%.

People in Appleton, WI have an average commute time of 19.5 minutes, and they drove alone to work. Car ownership in Appleton, WI is approximately the same as the national average, with an average of 2 cars per household.

Median household income in Appleton, WI is $68,364. In 2021, the place with the highest median household income in Appleton, WI was Census Tract 125.03 with a value of $146,991, followed by Census Tract 129.02 and Census Tract 125.04, with respective values of $100,000 and $92,549.

Housing

Property

$165,900

Median Property Value 2021

±$2,303

$20,019

Median Property Taxes

±$808

The following chart display owner-occupied housing units distributed between a series of property tax buckets compared to the national averages for each bucket. In Appleton, WI the largest share of households pay taxes in the $3k+ range.

The chart underneath the paragraph shows the property taxes in Appleton, WI compared to it's parent and neighbor geographies.

Rent vs Own

66.9%

Homeownership

2021

62.4%

Homeowners with Mortgage

2021

In 2021, 66.9% of the housing units in Appleton, WI were occupied by their owner. This percentage grew from the previous year's rate of 65.8%.

This chart shows the percentage of owner in Appleton, WI compared it's parent and neighboring geographies.

Equity

Income by Location

Use the dropdown to filter by race/ethnicity.

Race/Ethnicity

Highest Median Household Income (Total)

Census Tract 125.03
Census Tract 129.02
Census Tract 125.04

In 2021, the place with the highest Median Household Income (Total) in Appleton, WI was Census Tract 125.03 with a value of $146,991, followed by Census Tract 129.02 and Census Tract 125.04, with respective values of $100,000 and $92,549.

The following map shows all of the places in Appleton, WI colored by their Median Household Income (Total).

Household Income

Please note that the buckets used in this visualization were not evenly distributed by ACS when publishing the data.

$68,364

Median Household Income

± $2,388

29.9k

Number of Households

± 1,197

In 2021, the median household income of the 29.9k households in Appleton, WI grew to $68,364 from the previous year's value of $61,475.

The following chart displays the households in Appleton, WI distributed between a series of income buckets compared to the national averages for each bucket. The largest share of households have an income in the $75k - $100k range.

Wage Distribution

The closest comparable wage GINI for Appleton, WI is from Wisconsin.

0.443

2021 Wage GINI in Wisconsin

0.445

2020 Wage GINI in Wisconsin

In 2021, the income inequality in Wisconsin was 0.443 according to the GINI calculation of the wage distribution. Income inequality had a 0.429% decline from 2020 to 2021, which means that wage distribution grew somewhat more even. The GINI for Wisconsin was lower than than the national average of 0.478. In other words, wages are distributed more evenly in Wisconsin in comparison to the national average.

This chart shows the number of workers in Wisconsin across various wage buckets compared to the national average.

Transportation

Commuter Transportation

Most Common Commute in 2021

Drove Alone (79.1%)
Worked At Home (7.7%)
Carpooled (7.37%)

In 2021, 79.1% of workers in Appleton, WI drove alone to work, followed by those who worked at home (7.7%) and those who carpooled to work (7.37%).

The following chart shows the number of households using each mode of transportation over time, using a logarithmic scale on the y-axis to help better show variations in the smaller means of commuting.

Commute Time

19.5 minutes

Average Travel Time

Using averages, employees in Appleton, WI have a shorter commute time (19.5 minutes) than the normal US worker (26.8 minutes). Additionally, 2.16% of the workforce in Appleton, WI have "super commutes" in excess of 90 minutes.

The chart below shows how the median household income in Appleton, WI compares to that of it's neighboring and parent geographies.

Car Ownership

2 cars

Average Number

The following chart displays the households in Appleton, WI distributed between a series of car ownership buckets compared to the national averages for each bucket. The largest share of households in Appleton, WI have 2 cars.

Poverty

Poverty & Diversity

9.57% of the population for whom poverty status is determined in Appleton, WI (6.92k out of 72.3k people) live below the poverty line, a number that is lower than the national average of 12.6%. The largest demographic living in poverty are Females 25 - 34, followed by Females 18 - 24 and then Males 6 - 11.

The most common racial or ethnic group living below the poverty line in Appleton, WI is White, followed by Two Or More and Hispanic.

The Census Bureau uses a set of money income thresholds that vary by family size and composition to determine who classifies as impoverished. If a family's total income is less than the family's threshold than that family and every individual in it is considered to be living in poverty.

Social Needs

Data only available at the state level.

Most prevalent states

California
35,798 individuals
New York
5,087 individuals
Florida
4,915 individuals

In 2017, California had the highest estimated number of chronically homeless individuals in the nation, at 35,798. New York has the second highest (5,087), followed by Florida (4,915).

The following map shows the estimated number of chronically homeless individuals by state over multiple years.

Health

94.8% of the population of Appleton, WI has health coverage, with 60% on employee plans, 13.1% on Medicaid, 10.6% on Medicare, 10.1% on non-group plans, and 1.03% on military or VA plans.

Primary care physicians in Outagamie County, WI see 1146 patients per year on average, which represents a 0.951% decrease from the previous year (1157 patients). Compare this to dentists who see 1144 patients per year, and mental health providers who see 427 patients per year.

Coverage

Patient to Clinician Ratios

Data is only available at the country level. Showing data for Outagamie County, WI.

1,146 to 1

Patient to Primary Care Physician Ratio in Outagamie County, WI

Primary care physicians in Outagamie County, WI see an average of 1,146 patients per year. This represents a 0.951% decrease from the previous year (1,157 patients).

The following chart shows how the number of patients seen by primary care physicians has been changing over time in Outagamie County, WI in comparison to its neighboring geographies.

Health Care Diversity

In 2021, insured persons according to age ranges were distributed in 25.9% under 18 years, 22.3% between 18 and 34 years, 38% between 35 and 64 years, and 13.8% over 64 years.

By gender, of the total number of insured persons, 48.8% were men and 51.2% were women.

The following chart shows the number of people with health coverage by gender.

Uninsured People

5.2%

Uninsured

60%

Employer Coverage

13.1%

Medicaid

10.6%

Medicare

10.1%

Non-Group

1.03%

Military or VA

Between 2020 and 2021, the percent of uninsured citizens in Appleton, WI declined by 7.58% from 5.62% to 5.2%.

The following chart shows how the percent of uninsured individuals in Appleton, WI changed over time compared with the percent of individuals enrolled in various types of health insurance.